Former McDonald’s Executive is Confirmed Keynote Speaker for Central Florida Leadership Summit

Casa Latino Franchise Corporation has recently confirmed former McDonald’s Corp. Executive, Edie Waddell, will deliver the keynote address at the annual Casa Latino Leadership Summit on June 17, 2010 at the Heaven Conference Center in Orlando, Florida.

Orlando, FL (PRWEB) May 20, 2010 — Casa Latino Franchise Corporation has recently confirmed former McDonald’s Corp. Executive, Edie Waddell, will deliver the keynote address at the annual Casa Latino Leadership Summit on June 17, 2010 at the Heaven Conference Center in Orlando, Florida.

From Celebration, Florida, Joe La Rosa, President of Casa Latino Franchise Corporation said, “We are excited and honored to have Ms. Waddell be a part of our annual Leadership Conference and feel her compelling history and level of experience as a corporate executive and business owner will provide exceptional inspiration and insight for our franchise owners and employees.”

During Ms. Waddell’s career with McDonald’s Corp., she worked closely with the franchising department, in addition to assisting with site selection, site development and restaurant construction. This experience gave Ms. Waddell a natural transition to starting and running her own Development Company and Real Estate Company. Now, after a 34 year career at McDonald’s Corp., and three years as the Principal of Landmark Custom Homes, a real estate arm of Waddell, Williams & Associates, Ms. Waddell is the Principal of a Luxury Custom Home Builder, a Real Estate Brokerage, a Property Management Company and an Interior Design firm all based in sunny Orlando, Florida.

Among the many accolades she’s collected along the way, Ms. Waddell is nationally recognized by Crain’s Business Magazine as a “100 Most Influential Woman in Business Award Recipient”. She has also been recognized by Ebony Magazine, as one of the “Fortune 500 Women at the Top”, and has served on a variety of charitable boards including: The Hutzel Hospital for Woman, Ronald McDonald Children’s Charities and the WWA Foundation. Ms. Waddell is currently a member of Orlando’s Disney Entrepreneur Center 100 Club.

For more information regarding this press release please contact Casa Latino Media Relations at 866-611-2272.

HQ@casalatino.com

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Casa Latino Real Estate Corporation Announces Expansion in New York

Orlando, FL (PRWEB) 3, May 2010 – Casa Latino Franchise Corporation proudly announces their expansion in New York led by local Casa Latino Franchise Owner/Broker, Jim Leake.

With 81 offices currently open in the U.S., Latin America and Europe, Casa Latino continues to grow with new franchise locations opening monthly.  The newest franchise office, Casa Latino Center Home Realty, is owned and operated by Jim Leake and managed by Alex Padron of Freeport, NY.  Casa Latino Center Home Realty will be officially open for business on May 4, 2010 and serves the Freeport, New York and surrounding areas. 

When asked to comment on why Casa Latino?  Mr. Leake said, “I have been selling residential real estate on Long Island for several years.  When I was introduced to the idea of Casa Latino Real Estate, I was intrigued and immediately looked into the company.  What I found was a company that was not closed minded, a company that was offering bi-lingual services and a company that wanted to service the Multi-Cultural Community”. 

And from his office in Freeport, New York, Mr. Padron said, “I’m happy to have joined Casa Latino Real Estate because they are a company that’s willing to give back and to work with communities in many different ways.”

According to Trend Report-2009, Casa Latino Real Estate is the fastest growing real estate brand in the U.S.  Created in 2005 to meet the needs of the fast growing Hispanic population, Casa Latino has become the leader in the Multi-cultural real estate market and is continuing to grow heavily in the Northeast U.S.

Casa Latino Franchise Corporation President, Joe La Rosa commented; “Since the inception of the Casa Latino brand, we’ve been able to achieve a high level of growth, due in part to the ability to attract and recruit a superior level of real estate professionals such as Mr. Leake and Mr. Padron.  I have a great deal of faith in Jim and his Casa Latino Center Home Realty team and look forward to watching the growth they will provide in the Freeport, New York area.

For more information regarding this press release or to schedule an interview with the principals of Casa Latino, please contact Casa Latino Media Relations at 866-611-2272.

 

Casa Latino Real Estate, the world’s largest network of Hispanic real estate offices will now serve the Miami market

Miami, FL (PRWEB) 22, April 2010 – Real Estate Professionals, Dana Foit and Humberto Hernandez have opened the first South Florida Casa Latino office, located in beautiful Coral Gables, Florida.

Speaking from Celebration, Joe La Rosa, President of Casa Latino Franchise Corporation said, “Casa Latino has tremendous faith in Mr. Hernandez and Ms. Foit and their ability to create a successful Casa Latino Franchise office in Coral Gables.  We are extremely happy to have them as a part of the Casa Latino family and look forward to supporting their efforts.”  

After a successful career in the music industry as a band member of the pop group No Mercy, Humberto Hernandez entered into the world of real estate, his life-long passion.  Humberto joined Majestic Properties in 2005 as Creative Director of Marketing and in 2008 discovered Casa Latino and joined the company as an area developer for the Tampa and Miami-Dade markets along with his partner Dana Foit. 

Although Humberto is still a part of Majestic Properties, his main focus has shifted to Casa Latino.  “With Casa Latino, I am building more than a real estate company.  I am helping to build a culture,” said Mr. Hernandez.  Humberto now serves on the Casa Latino Advisory Board in addition to his duties as an area developer for Southern Florida.  

Dana Foit started her professional career in the lending industry as a loan officer with the David Michael Group at Prime Mortgage, in Minneapolis, Minnesota.  With multiple college degrees in Business Management, Finance and Banking, Dana was quickly promoted to Vice President of Operations for the David Michael Group.  In 2004, Dana founded Signature Mortgage of Tampa Bay and in 2008, with new business partner Humberto Hernandez, joined Casa Latino to become the South Florida area development team.  “Real estate is a key to financial freedom and security for a well-planned retirement,” said Dana.  She also believes that the current challenging real estate market presents a great opportunity to live the American Dream by owning a home, a future financial investment.

For more information regarding the information contained in this press release, please contact Casa Latino Media Relations at 866-611-2272 or visit our website at www.casalatino.com.

Casa Latino Franchise Becomes Approved HUD Broker

Casa Latino Franchise Corporation officially announces the U.S. Department of Housing & Urban Development has approved and duly recognizes Casa Latino Four Corners, Haines City, Florida, as a HUD Broker. The Casa Latino Four Corners franchise office is now authorized to list and/or sell properties made available to the public for purchase by HUD.

Orlando, FL (PRWEB) April 7, 2010 — Casa Latino Franchise Corporation officially announces the U.S. Department of Housing & Urban Development has approved and duly recognizes Casa Latino Four Corners, Haines City, Florida, as a HUD Broker. The Casa Latino Four Corners franchise office is now authorized to list and/or sell properties made available to the public for purchase by HUD.

From Haines City, Florida, Franchise Owner, John Rogers said in a statement released earlier today; “As a Real Estate entity that is focused on traditionally underserved minority communities, we look forward to being able to represent the Federal Government in their efforts to provide affordable housing. HUD’s mission is to increase home ownership, support community development and increase access to affordable housing, free from discrimination. This affiliation will help us provide more properties and at the same time use the assistance of the Federal Governments’ new home buyers programs and the 203K plan and Neighborhood Stabilization Program, providing funding at very low interest rates.”

Casa Latino Franchise Corporation President, Joe La Rosa commented; “We are thrilled to have Mr. Rogers and his team working so diligently to find ways to make home ownership a reality for our customers. Having this newly appointed authorization from our government will allow Casa Latino Four Corners an even better opportunity to serve their community.”

About Casa Latino Franchise Corporation:

Casa Latino was created in 2005 based upon the premise that minority home buyers and sellers have unique needs due to cultural differences and lifestyles. This is bolstered by the fact that those needs are not being effectively served by any other national brand. While the company serves everyone, regardless of heritage, the company’s model is designed to provide superior service to a multicultural market. The company offers franchisees unprecedented culturally specific and significant back office support, training, marketing tools, advertising, coaching, and much more to ensure their success. The franchise model encourages a variety of agent compensation programs which dramatically enhances a broker’s ability to recruit agents. The low franchise fee and an exceptionally low transaction based royalty structure make Casa Latino an extremely attractive opportunity. Casa Latino continues to execute an aggressive growth plan in the USA, Canada, Puerto Rico and several countries in South and Central America.

For more information regarding this press release or to schedule an interview with the principals of Casa Latino, please contact Casa Latino Media Relations at 866-611-2272.

Contact:
Casa Latino Franchise Corporation
Phone: 866-611-2272
www.casalatino.com

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Casa Latino North Houston Will Serve Multi-cultural Home Buyers and Sellers

 

Houston, TX (PRWEB) April 1, 2010 — Houston residential real estate professionals, Yvonna Chavez and Maria Fields have launched Casa Latino North Houston, a real estate firm dedicated to serving multicultural homebuyers and home sellers with concentration on the Hispanic market. The company’s offices are located at 505 North Sam Houston Parkway East and officially opened March 1, 2010.

“Casa Latino North Houston’s mission is to provide exemplary service to Hispanic, multicultural, and underserved homebuyers and sellers with an emphasis on educating and equipping our customers to achieve the dream of home ownership,” explained Ms. Chavez. “Although we serve everyone regardless of their heritage or ethnicity, Casa Latino is the first national franchise designed to serve the unique needs of the Hispanic and multicultural homebuyer market.”

Ms. Fields emphasized that Casa Latino North Houston offers more than just traditional real estate services. “Our primary interest is not just to represent our clients in a real estate transaction,” she said. “Our goal is to become their trusted real estate advisors, always keeping the best interests of each customer as our main objective. We are striving for on-going, long-term relationships.”

Both Chavez and Fields are seasoned real estate professionals with extensive experience assisting multicultural customers. Chavez noted that her years as a military wife living in various parts of the United States as well as two foreign countries helped prepare her for her career as a Realtor. “The constant process of moving every few years, especially with young children, has helped me appreciate the advantages of home ownership and exposed me to every aspect of residential real estate”.

Prior to opening Casa Latino North Houston, Chavez had been a successful Realtor in the Houston market with a background in marketing and advertising sales. She served as 2008 president of NAHREP (National Association of Hispanic Real Estate Professionals) and received the Houston Chapter’s Presidential Award for her accomplishments. She has also been president of the Sales & Marketing Council (SMC) of the Greater Houston Builders Association (GHBA) and was named SMC’s Associate of the Year at the association’s annual PRISM (Professional Results in Sales & Marketing) Awards ceremony. Additionally, Chavez holds the Texas Affordable Housing Specialist designation from the Texas Association of Realtors and the Short Sales and Foreclosure Resource certification presented by the National Association of Realtors.

“My favorite part of real estate is helping buyers and investors find and negotiate the purchase or sale of their new home or properties,” Chavez said, “and I get immense satisfaction assisting first-time homebuyers.”

A native of the Rio Grande Valley, Fields moved to Houston in 1979, earned her real estate license and began her career with Keller Williams in Kingwood. She has extensive experience in investment properties, rehabilitating single-family homes, condominiums, country homes, acreage, waterfront properties and leases

Christine Garza Rayburn of Rayburn and Associates serves as broker for Casa Latino North Houston.

Casa Latino North Houston is one of more than 75 Casa Latino Franchises nationwide with locations in Canada, Puerto Rico and several countries on South and Central America. Casa Latino was created in 2005 based on the premise that Hispanic homebuyers and sellers have unique needs due to cultural differences and lifestyles. While the company serves everyone regardless of heritage, the company’s model is designed to provide superior service to a multicultural market.

Casa Latino North Houston is a member of the Houston Association of Realtors, the Texas Association of Realtors, the National Association of Realtors, the Women’s Council of Realtors, and NAHREP, the National Association of Hispanic Real Estate Professionals.

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Casa Latino Real Estate Corporation Announces Expansion in New Jersey

Orlando, FL (PRWEB) 23, March 2010 – Casa Latino Franchise Corporation proudly announces their expansion in New Jersey led by local Casa Latino Franchise Owner/Broker, Marilyn D’Angelo.    

With 81 offices currently open in the U.S., Latin America and Europe, Casa Latino continues to grow with new franchise locations opening monthly.  The newest franchise office, Casa Latino Real Estate Team Diversity, is owned and operated by Marilyn D’Angelo of Freehold, NJ.  Casa Latino Real Estate Team Diversity is officially open for business and serves the Monmouth, Ocean, Union, Middlesex and Burlington, PA Counties. 

According to Trend Report-2009, Casa Latino Real Estate is the fastest growing real estate brand in the U.S.  Created in 2005 to meet the needs of the fast growing Hispanic population, Casa Latino has become the leader in the Multi-cultural real estate market and is continuing to grow heavily in the Northeast U.S.

Casa Latino Franchise Corporation President, Joe La Rosa commented; “Since the inception of the Casa Latino brand, we’ve been able to achieve a high level of growth, due in part to the ability to attract and recruit a superior level of real estate professionals such as Ms. D’Angelo.  I have a great deal of faith in Marilyn and her Casa Latino Real Estate Team and look forward to watching the growth they will provide in the Monmouth County area.”

For more information regarding this press release or to schedule an interview with the principals of Casa Latino, please contact Casa Latino Media Relations at 866-611-2272.

 

 

www.casalatino.com

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Casa Latino Real Estate Abre 15 Localidades de Franquicias Nuevas

Orlando, Florida (PRWEB) 5, Febrero 2010 – Después de un exitoso lanzamiento en Italia este enero, Casa Latino Franchise Corporation anuncia otra vez que ha expandido con 15 franquicias nuevas en lugares a través de toda los Estados Unidos, durante los últimos 30 días.

Con 81 oficinas ya abiertas en los EEUU, América Latina y Europa, 15 oficinas nuevas han abiertos recientemente en EEUU en las ciudades siguientes:  Las Vegas, NV; Altamonte Springs, FL; Kissimmee, FL; Coral Gables, FL; Salinas, CA: Hollister, CA; Pasadena, TX; Houston, TX; Bronx, NY; Ceres, CA; Stockton, CA; Tracy, CA; San Diego, CA; Lawreceville, GA; and, Philadelphia, PA.

El Presidente de la Casa Latino Franchise Corporation, Joe La Rosa comentó, “Desde la incepción de la marca Casa Latino, hemos podido lograr un nivel de crecimiento alto, debido a nuestra capacidad de atraer y reclutar un nivel superior de profesionales de finca raíz, además de  servir a un mercado multicultural ofreciendo ayuda a la comunidad y educación exhaustiva dentro cada mercado.  Esto ha creado mucho interés y confianza en la marca Casa Latino.  Continuamos trabajando para servir a nuestros clientes con un nivel de servicio y eficiencia alto, por lo cual anticipamos seguir el mismo nivel de crecimiento durante todo el 2010 y terminar el año con más de 200 oficinas. 

Para más información con respecto a este comunicado de prensa o para planificar una entrevista con los directores de Casa Latino Franchise Corporation, por favor contactarse con Casa Latino Media al 866-611-2272 o visitar nuestra página web en www.casalatino.com.

 

Sobre Casa Latino Franchise Corporation:

Casa Latino fue creada en 2005 basada sobre la premisa que los compradores y vendedores hispanos de casas y tienen necesidades extraordinarias debido a sus diferencias culturales y estilos de vida. Esto se ve reforzado por el hecho de que estas necesidades no son efectivamente por ninguna otra marca nacional.  

Mientras que la compañía sirve a todos, no importando  su patrimonio cultural, el modelo de la compañía fue  diseñado para proporcionar un  servicio superior a un mercado multicultural. La compañía ofrece a sus licenciatarios ayuda  culturalmente específica  y significativa  en  la instrucción, instrumentos de venta, publicidad, capacitación, y mucho más para asegurar su éxito.  El modelo de la licencia favorece una variedad de programas de compensación para  agentes que aumentan dramáticamente la capacidad de un corredor para enlistar a otros agentes. La baja tarifa de la licencia y una transacción excepcionalmente baja en la estructura de regalías de Casa Latino ofrecen una oportunidad muy atractiva. Casa Latino continúa ejecutando un plan agresivo de crecimiento en EEUU, Canadá, Puerto Rico, Europa y varios países en Sur y Centroamérica.

Translated by Write Impressions, LLC

Casa Latino Real Estate Opens 15 New U.S. Franchise Locations

Orlando, FL (PRWEB) 2, February 2010 – After a successful launch into Italy in January, Casa Latino Franchise Corporation announces it has once again expanded with 15 new franchise locations opening across the U.S. in the past 30 days.

With 81 offices currently open in the U.S., Latin America and Europe, 15 new franchise offices have recently opened in the following U.S. cities: Las Vegas, NV, Altamonte Springs, FL, Kissimmee, FL, Coral Gables, FL, Salinas, CA, Hollister, CA, Pasadena, TX, Houston, TX, Bronx, NY, Ceres, CA, Stockton, CA, Tracy, CA, San Diego, CA, Lawrenceville, GA and Philadelphia, PA.

Casa Latino Franchise Corporation President, Joe La Rosa commented; “Since the inception of the Casa Latino brand, we’ve been able to achieve a high level of growth, due in part to the ability to attract and recruit a superior level of real estate professional in addition to serving a multi-cultural market by offering community support and in-depth educational instruction within each market.  This has created a great deal of interest and faith in the Casa Latino brand.  We continue to work diligently to serve our customers with the highest level of service and efficiency, anticipating this level of continued growth throughout 2010 and ending the year with just over 200 offices.”

For more information regarding this press release or to schedule an interview with the principles of Casa Latino Franchise Corporation, please contact Casa Latino Media Relations at 866-611-2272 or visit our website at www.casalatino.com.

About Casa Latino Franchise Corporation:

Casa Latino was created in 2005 based upon the premise that Hispanic home buyers and sellers have unique needs due to cultural differences and lifestyles.  This is bolstered by the fact that those needs are not being effectively served by any other national brand. While the company serves everyone, regardless of heritage, the company’s model is designed to provide superior service to a multicultural market. The company offers franchisees unprecedented culturally specific and significant back office support, training, marketing tools, advertising, coaching, and much more to ensure their success. The franchise model encourages a variety of agent compensation programs which dramatically enhances a broker’s ability to recruit agents. The low franchise fee and an exceptionally low transaction based royalty structure make Casa Latino an extremely attractive opportunity. Casa Latino continues to execute an aggressive growth plan in the USA, Canada, Puerto Rico, Europe and several countries in South and Central America.

Casa Latino Real Estate Expands To Italy

Orlando, FL (PRWEB) 11, January 2010 – After a successful launch into Columbia and Costa Rica, Casa Latino Franchise Corporation, the fastest growing real estate brand in the U.S., proudly announces its expansion into Italy. 

 A Master Franchise Agreement has been signed with Master Franchisor, Italico Srl, to proceed with the development of the Casa Latino brand in Italy.  Italico Srl consists of several skilled professionals whose expertise ranges from international brand strategy to the development of franchising systems.  Currently assisting one of the leading European fashion companies in strategic planning and development, the principals of Italico Srl feel they are ready to successfully develop the Casa Latino brand in their home country. 

From San Benedetto del Tronto, Italy, Mr. Eros Spinozzi, President of Italico Srl, said; “During the year 2008 we had the opportunity to understand the brand position of Casa Latino and at the same time to observe the growing success of the franchise model during a period of huge downturn.  We were introduced to this real estate brand by Mr. Sonny Buoncervello, a long time family friend that happened to be one of the pioneers of modern real estate business.  We’ve had an extensive business relationship with Sonny through his Florida Referral Network project.  Thanks to this experience it was easy for us to deeply understand the great potential of Casa Latino.” In addition, Mr. Maurilio Migliorati, Chairman of Italico Srl added; “Last year the number of second homes abroad purchased by Italians surpassed the number of second homes purchased in the domestic market.  In 2009, the total investment by Italians in second homes abroad amounts to more than 4 billion Euros and the USA market accounts for nearly 30% of homes purchased abroad, compared to 7% in 2004.  This is why we feel Casa Latino is the right answer to serve the Italy market.”

Mr. Eros Spinozzi is a graduate of the School of Hospitality and Tourism Management in Italy and left Italy for 10 years to manage a successful import/export business in the U.S.  In 2004, he returned to Italy where he and business partner, Maurilio Migliorati, founded Italico Srl.

Mr. Maurilio Migliorati is a graduate of Bocconi with a degree in Business Strategy.  Mr. Migliorati is a former executive in the fashion and high-tech industries in Italy and is now Chairman of Italico Srl. 

Casa Latino Franchise Corporation President, Joe La Rosa commented; “We began a successful journey to bridge the gap between the U.S. real estate market and South American real estate markets in 2009 and now look forward to working with Italica Srl to bridge the gap across the Atlantic in 2010.  I have a great deal of faith in Mr. Spinozzi and Mr. Migliorati to grow the Casa Latino brand in Italy and consider both gentlemen to be a superior addition to the Casa Latino family.”

For more information regarding this press release or to schedule an interview with the principles of Casa Latino Franchise Corporation, please contact Casa Latino Media Relations at 866-611-2272 or visit our website at www.casalatino.com.

About Casa Latino Franchise Corporation:

Casa Latino was created in 2005 based upon the premise that Hispanic home buyers and sellers have unique needs due to cultural differences and lifestyles.  This is bolstered by the fact that those needs are not being effectively served by any other national brand. While the company serves everyone, regardless of heritage, the company’s model is designed to provide superior service to a multicultural market. The company offers franchisees unprecedented culturally specific and significant back office support, training, marketing tools, advertising, coaching, and much more to ensure their success. The franchise model encourages a variety of agent compensation programs which dramatically enhances a broker’s ability to recruit agents. The low franchise fee and an exceptionally low transaction based royalty structure make Casa Latino an extremely attractive opportunity. Casa Latino continues to execute an aggressive growth plan in the USA, Canada, Puerto Rico, Europe and several countries in South and Central America.